Advertising

Experiences in Advertising

a classroom

The advertising major offers a student-centered approach in which essential components of advertising principles and campaign design are featured while students develop their unique vision and approach to the field. Students may participate in faculty-led study abroad or Study in America trips, learn with peers in Living and Learning Communities, develop a professional community at networking events, compete in student competitions, or join student organizations for a well-rounded experience. An optional concentration in sports media is available.

a major map

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Career Opportunities

  • Account executive or manager
  • Copywriter
  • Art director
  • Creative director
  • Media planner/buyer
  • Digital marketing specialist
  • Brand manager
  • Market research analyst
  • Account planner/strategist
  • Public relations specialist
  • Social media manager
  • Production manager
  • Media sales representative
  • Account coordinator
  • Event coordinator